UTI AMC is a name synonymous with trust. Our 55+ years rich legacy has helped us establish ourselves as a leading and pioneering brand in the Indian Mutual Fund industry.
Our independence and focus on Asset Management business differentiates us from many of our competitors who are part of the diversified financial institutions which carry out varied activities. Our in-house analysts provide independent and objective analysis to our investment professionals. We believe that there is a likelihood of fewer conflicts of interest with other business lines through this independent focus compared to our competitors. Besides, our stronger relations with a broad set of intermediaries and in-house skills allow us to remain at the forefront. Despite not having a bank or a big financial conglomerate as a part of our business group, we enjoy excellent relationships with leading private and foreign banking partners. We share cordial relationships with the banking partners’ distribution teams, national distributors, Mutual Fund Distributors (MFDs) along with other fintechs and payment platforms.
Our national footprint, coupled with an extensive presence in many metropolitan and rural areas, and established presence in B30 cities, has allowed us to leverage our brand name and also helped us create a reputation for ourselves. We have constantly endeavoured to build on this reputation by adopting appropriate strategies and recruiting the right people for the right jobs.
In the past, we have been named amongst the top five preferred industry brands as per the Nielsen Mutual Fund Studies for the period December 2015 to January 2016 and for the month of September 2017 – a clear testimony for our brand.
Inputs ![]() |
Outcomes | Capitals Impacted | Stakeholders Impacted |
55+ Years’ experience
INR 11,61,256 Total AUM Strong know-how Credibility 138 Mutual Fund schemes managed |
1.10 crore Live folios 11% of client base managed as a proportion of the Indian MF industry |
Financial Service Relationship |
Shareholders Customers |
We will continue to leverage our existing strengths of brand awareness, reach, product diversity, and strong relationships. As we do this, we will also continue serving a diverse portfolio of funds and services. This balanced approach enables us to operate through market cycles. It reinforces our ability to cater to our investors’ requirements and also helps reduce concentration risks for our business, while leveraging our competencies. This ability will help us gain a higher market share eventually.